American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions

Home décor looks up as remodeling, moving momentum continues
February 2, 2018
Chinese buyers of British automobiles only want premium marques: SMMT
February 2, 2018
How not to handle a collaboration request for influencer marketing
February 2, 2018

Burberry lends its support to Afghanistan’s cashmere industry
February 1, 2018
7 in 10 consumers have self-gifted diamonds
February 1, 2018
New aristocracy seeks spacious, secure homes
February 1, 2018

5 luxury marketing strategies for exclusivity
February 1, 2018
Cunard brings New Yorker cartoonists on transatlantic voyage
January 31, 2018
Condé Nast pledges to safeguard models’ dignity, well-being
January 31, 2018

High-end vodka sales growing, potentially challenging luxury mainstays scotch, whisky
January 31, 2018
19pc of luxury sales will be online by 2025
January 31, 2018
New China luxury: How media needs to respond
January 31, 2018

Mercedes, SXSW team to discover what’s next
January 30, 2018
Are you a trademark bully? How to avoid being and being labeled as one
January 30, 2018
Chinese ultra-affluent showing increased economic confidence
January 29, 2018

Uncertainty is new normal for global travel industry
January 29, 2018
How to build a brand that lasts a century
January 29, 2018
Need a 6th article
January 26, 2018

Breguet takes cinematic creation on tour
January 26, 2018
Burberry brings slice of British life to Paris
January 26, 2018
Social media, influencers can make luxury accessible without sacrificing exclusivity
January 26, 2018

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions