American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions

War of our words
November 29, 2018
Asian travelers value shared experiences
November 28, 2018
EY: In the business of luxury, sexiness still thrives
November 28, 2018

Rethinking fashion’s transparency game plan
November 27, 2018
Balenciaga sued by car-freshener maker for allegedly copying $3 pine tree design
November 27, 2018
Fashion, auto brands encroaching on luxury furniture market
November 26, 2018

How to Design Strong Case Studies
November 23, 2018
The Murky Ethics of Data Gathering in a Post-Cambridge Analytica World
November 23, 2018
Market Research: the Entry-Level Job You Should Take
November 23, 2018

The New York Times ‘Truth’ Campaign Drives Digital Subscriptions
November 23, 2018
Dolce & Gabbana cancels show amid backlash
November 21, 2018
New York debates new luxury vibe: uptown or downtown?
November 21, 2018

How retailers should hook millennial shoppers on Black Friday
November 21, 2018
Deloitte: Being undisruptable means connecting. But how?
November 20, 2018
Demand for Hermès Birkin grows as resale supply dries up
November 20, 2018

Deloitte: How the unshakeable world of luxury got disrupted
November 19, 2018
Photos from The New York Times International Luxury Conference
November 19, 2018
US Fashion Industry Association testifies in Trade hearing
November 16, 2018

Online search, omnichannel retail are top tools for holiday shoppers
November 16, 2018
Kering takes a stand against cyberbullying
November 16, 2018
Luxury market growth continues as Chinese, Gen Z influence increases: Bain
November 16, 2018

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions