American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions
5 steps to turning a brand’s sales force into a relationship-building team post-pandemic
July 6, 2020
Louis Vuitton is top-ranking luxury brand for brand value
July 6, 2020
Subscribe now: Full access to 90,000+ articles, reports, videos and images
July 6, 2020

Kering publishes first biodiversity strategy as part of ambitious sustainability push
July 2, 2020
Subscribe now: Full access to 90,000+ articles, reports, videos and images
July 2, 2020
The pandemic recession demands a digital response
July 2, 2020

Media could have more important impact on luxury business: Launchmetrics
July 2, 2020
Subscribe now: Full access to 90,000+ articles, reports, videos and images
July 2, 2020
Happy Fourth of July! Let freedom ring!
July 2, 2020

How PR can help you salvage the second half of 2020
July 2, 2020
French jeweler Boucheron, with “For Better and For Worse” podcast series, launches episodes on the Marlboroughs and Curzons
July 1, 2020
Combined net worth of billionaires up by $796B to $7.6 trillion in 2019
July 1, 2020

Subscribe now: Full access to 90,000+ articles, reports, videos and images
July 1, 2020
What Google’s new policy on counterfeit goods listings means for luxury brands
July 1, 2020
Agility Research to present Zoom webinar on how COVID-19 has changed luxury in Asia
June 30, 2020

How fashion brands’ new creative direction is affecting content production
June 30, 2020
Affluents in China, US, UK and France shift to sustainability in intention to purchase: study
June 30, 2020
How luxury fashion brands’ new creative direction is affecting content production
June 30, 2020

Subscribe now: Full access to 90,000+ articles, reports, videos and images
June 30, 2020
Sohm v. Scholastic Inc. decision points to cost-effective ways to register copyrights
June 30, 2020
FHCM, in nod to times, picks Launchmetrics to digitize Haute Couture Week and Paris Fashion Week Men’s edition
June 29, 2020

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions