Brand loyalty will not be the same as things reopen: Brandwatch
As coronavirus regulations begin to lighten and stores reopen, brands are looking to their loyal customers to help stimulate business and bring back the economy.
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How affluent Korean customers helped save their luxury market
Despite an early outbreak of the COVID-19 coronavirus, South Korea’s luxury market showed more resiliency compared to other countries, with major department stores Lotte, Shinsegae and Hyundai seeing an increase in sales of between 15 percent and 17 percent, versus last year.
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How luxury execs can demonstrate courage in the post-pandemic era
Three must-have traits for courageous leadership in today’s iteration of the luxury business.
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We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world’s leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies.
London Fashion Week goes digital, gender neutral under creative eye of Wednesday Agency
The British Fashion Council today debuted its first all-digital, gender-neutral London Fashion Week with creative help from Wednesday Agency.
Alternative options for US consultants and small brands not eligible for PPP or EIDL funding
While there has been a lot of attention and noise around government funding assistance, not every entrepreneur finds himself or herself in a position to take advantage of such resources.
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We invite you to subscribe to Luxury Daily and join the ranks of the smartest luxury marketers worldwide. Our subscribers include decision-makers and executives from the world’s leading luxury brands, retailers, agencies, publishers, market researchers, universities and consultancies.
Brands should incentivize consumers to go green
As it stands now, encouraging consumers to recycle is largely under-utilized.
Pandemic as pivot: How will your company emerge from COVID-19?
Times of crises especially reveal what kind of character people, and companies, have. The COVID-19 coronavirus pandemic is no exception.