Swarovski encourages art and fashion design through charity auction
Precision-cut crystal maker Swarovski is celebrating the thirteenth year of its partnership with the Council of Fashion Designers of America Awards with a charitable auction.
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60pc of affluent Baby Boomers inclined to use social media: report
Generational distances regarding social media use are not as wide as commonly thought, according to a report from the Luxury Institute.
Moët & Chandon extends “art de la table” with pairing recipe downloads
LVMH-owned Champagne maker Moët & Chandon is inviting enthusiasts to its estate in Epernay, France, where chef Yannick Alléno will prepare pairing dishes at a month-long pop-up restaurant.
Major retailers are missing out on mobile revenue
According to Forrester Research, mobile devices generated $50 billion in revenue in 2013 and are forecasted to generate $82 billion in 2014. Consumers using mobile devices spend 86 percent of their time within applications, making apps the clear leader in driving revenue over the mobile Web.
Burberry’s brand value rose 42pc since last year: report
British fashion label Burberry saw the largest growth in brand value among luxury brands this past year, according to a new report from Millward Brown.
Land Rover travels the globe to become symbol of rugby
British automaker Land Rover is bolstering its position in the world of rugby by becoming the presenting partner of the Rugby World Cup Trophy Tour 2014.
How luxury brands can maximize mobile marketing
A study from Forrester Research Inc. showed that 51 percent of luxury shoppers expect retailers to have a mobile site, 49 percent expect a mobile application and 43 percent expect to be able to make purchases on a mobile site or app.
Guerlain touts fragrance heritage for Terracotta powder’s 30th anniversary
French perfumer Guerlain is looking to its roots to pay homage to the Terracotta bronzing powder with a limited-edition fragrance for the summer months.
Luxury Collection teams with Outset to bring guests exclusive art experiences
The Luxury Collection is catering to its guests’ affinity for art through a partnership with the Outset Contemporary Art Fund.
5 trends to watch as mobile transforms
Mobile marketing is at the forefront of some of the biggest transformations that we are seeing across the board. With these changes comes uncertainty, and if we stick to the standard and known ways of doing things, we will fall far behind.