Heaviest mobile users make up fastest-growing segment: report
Consumer connectivity to mobile has birthed a new type of user – the “Mobile Addict” who opens applications more than 60 times per day, according to a new report from Flurry.
Search Results for:
Has Google Grid View killed the subject line?
Google has made possible something that email marketers everywhere have only dared dream of: optimizing to the open-in-real-time using machine learning.
Christie’s luxury residential sales rise 20pc in 2013
London and New York were the highest-performing luxury markets in 2013 in the latest Christie’s International Real Estate report.
4 factors to consider in mobile advertising
Advertisers expect two things from their media partners: the ability to anticipate consumers’ needs, and the ability to change behavior.
Going beyond showroom displays at auto shows
Although luxury automakers receive immense traffic at auto shows, there are certain tactics that can meaningfully increase engagement.
Holiday spending expectations exceeded by 24pc: report
Affluent spending indices for home durables, vacation travel and other categories are on the rise, according to a report by the American Affluence Research Center.
Vacheron draws parallels to ballet at Tribeca Film Festival
Switzerland’s Vacheron Constantin is exploring the similarities between watchmaking and choreography with a short film that debuted April 19 at the Tribeca Film Festival in New York.
3 rules by which to measure mobile creative
While the talk of mobile advertising is loud and the technology is available, adoption by marketers is still in its early stages. Their hesitation is understandable. No digital marketing solution can achieve real scale until the measurement problem has been solved.
Bespoke experiential marketing still best way to target ultra-wealthy: report
Luxury industry insiders appear to be less optimistic about the state of their business, according to a new report by Wealth-X.
Luxury brands clarify vehicle ambitions at NY Auto Show
Luxury automakers are keeping momentum going from previous auto shows with mid-level announcements and plenty of brand interaction.