American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions

Does content quality matter for mobile advertisers?
December 4, 2012
Is mobile advertising good for you?
December 3, 2012
52pc of wealthy individuals purchase luxury for personal use: report
November 30, 2012

International consumer purchases tripled on Black Friday weekend: FiftyOne
November 30, 2012
How mobile is making everywhere marketing a reality
November 30, 2012
Jaguar Land Rover puts F-Type, Range Rover on pedestal via Hollywood event, film
November 29, 2012

Storytelling in luxury marketing becomes interdisciplinary
November 29, 2012
How to market and sell to mobile shoppers this holiday season
November 28, 2012
Can advertising dollars ensure engagement?
November 27, 2012

Creating a mobile monetization survival kit
November 26, 2012
Keeping mobile customers in your store this holiday season
November 21, 2012
Rolls-Royce boasts Karl Lagerfeld photography via exhibit
November 20, 2012

Mobile social purchases and rewards demystified
November 20, 2012
Cash transactions in a mobile retail world
November 19, 2012
Mobile trumps social to target influential affluents: Unity Marketing
November 16, 2012

CMOs foresee 4pc increase in Cyber Monday sales: report
November 16, 2012
BMW raises awareness for electric car through global showcase
November 16, 2012
Top 5 CRM mistakes made by luxury brands
November 16, 2012

Chanel pushes city-specific collection via castle spectacle
November 15, 2012
Lessons from Harry Winston
November 15, 2012
Millennials increase intent to purchase luxury goods, baby boomers less viable: Accenture
November 14, 2012

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions