Porsche No. 1 valued luxury brand worldwide, as Cartier swaps with Louis Vuitton for second place
German automaker Porsche was named the world’s most valuable luxury and premium brand, growing its brand value by 54 percent to $29.3 billion.
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The modern “Little Black Book”
The white-glove experience made possible by the concept of the little black book created a personal touch for shoppers and gave them a reason to keep coming back again.
3 lessons brands can learn from Greta Thunberg
While the world watched a tough, passionate 16-year-old from Sweden take on the very real and pressing issue of climate change, I kept thinking about the impact to brands.
LVMH samples luxury’s future in mission-driven Madhappy?
Paris-based LVMH knows what luxury consumers want, and year after year it is successful in delivering it to them. But like any other big company, there comes a time when it reaches its zenith and starts to plateau.
Value, VIP perks drive loyalty for travel brands: report
Word of mouth can have a considerable impact on travelers’ loyalty to hospitality brands, since even repeat customers can be swayed away after reading a negative review.
BCG shares dozen new and emerging trends in luxury
NEW YORK – A recent Luxury Marketing Council salon luncheon hosted by Boston Consulting Group at its New York office unearthed a dozen trends based on its annual BCG/Altagamma survey, “True-Luxury Global Consumer Insight 2019.”
Global luxury tourism to reach $831B this year with China, India driving growth
Global luxury tourism will reach $831 billion this year out of a total $5.9 trillion overall spend in the tourism sector.
Latest hospitality environmental efforts target toiletries
As luxury hotel brands ramp up sustainability efforts with support from a growing number of environmentally-minded consumers, many have pushed to reduce reliance on single-use plastics.
Accessibility, convenience top draws for online art buyers: Artsy
Art collectors are devoting more of their budgets to buying pieces online, according to a report from global art platform Artsy.
Sustainability emerges as top fashion sourcing priority: McKinsey
As consumer demand for sustainable fashion accelerates, apparel companies are ambitiously planning to significantly ramp up their offerings and transparency in the coming years.