American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions

What you need to know about HTML5 vs. native apps
October 2, 2012
G.H.Mumm taps experiential marketing for branded events
October 1, 2012
Transitional marketing and the connected screen
October 1, 2012

Mercedes marketing pushes it to top of customer perception: study
September 28, 2012
Rolls-Royce boasts Art Deco roots via bespoke collection reveal
September 28, 2012
Harrods aims for local foot traffic through Biennale des Antiquaires exhibit
September 28, 2012

5 mobile rich media tips for retailers
September 28, 2012
Top 10 most common mistakes in social media
September 26, 2012
Ralph Lauren flaunts craftsmanship through Harrods handbag event
September 25, 2012

Mobile apps: Speak consumers’ languages or risk losing commerce opportunities
September 25, 2012
John Walker & Sons targets young millionaires in Asia-Pacific yacht tour
September 24, 2012
When mobile leads your business instead of lagging behind
September 24, 2012

Mobile marketing and the Great Content Delivery Debate
September 21, 2012
Ultra-affluents read 25pc more print media than average consumers: study
September 20, 2012
On audience, passions and product
September 20, 2012

3 C’s bolster video ad effectiveness: research
September 19, 2012
Rolls-Royce flaunts British roots via theatrical event
September 19, 2012
Become a Very Important App with iPhone 5’s new fifth row
September 19, 2012

Race for mobile relevance
September 18, 2012
4 myths of MMS
September 17, 2012
Chanel, Zegna top competitors for perceived brand experience: study
September 14, 2012

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions