American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions

Affluent consumers’ luxury department store patronage stagnant: study
June 16, 2011
What you don’t know about mobile marketing will kill you
June 16, 2011
Why apps must be free
June 15, 2011

Personalizing the retail experience via mobile
June 14, 2011
Mobile Marketer’s State of Mobile Advertising 2011
June 13, 2011
Focus on the “why” of mobile commerce
June 13, 2011

Social influences retail consumers: study
June 10, 2011
Navigating mobile 2D bar codes: Fee vs. free
June 10, 2011
BMW, Marriott, Retial crime and Prada – News Briefs
June 9, 2011

Apple’s Twitter integration for iOS 5 affects social media ads for mobile and tablets
June 9, 2011
Ralph Lauren, Armani lead fashion brand resonance list
June 8, 2011
Lanvin, luxury goods tax, luxury lipstick and Procter & Gamble – News briefs
June 8, 2011

Why native apps have an edge over mobile Web
June 8, 2011
How mobile technology is changing the way that consumers bank
June 7, 2011
Kenneth Cole uses art sponsorship to boost AIDS awareness
June 6, 2011

Audi taps Tom Brady for Best Buddies sponsorship
June 6, 2011
Google Search is top site as total mobile traffic grows to 105M uniques
June 6, 2011
BMW, Audi, Lexus top Facebook IQ study
June 3, 2011

Email open rates up 4.2 percent: study
June 3, 2011
The dirty little secret about mobile apps
June 3, 2011
Low consumer confidence study does not affect luxury consumers
June 2, 2011

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  1. AM Test Article
  2. Green is the new black: Backing the Fashion Pact
  3. Seabourn extends UNESCO alliance in preservation push
  4. Owning the customer experience in an Amazon-disrupted market
  5. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  6. Luxury brands need to change their marketing strategy for India
  7. Natalie Portman, Rihanna join Dior in declaring what they would do for love
  8. Announcing Luxury FirstLook 2018: Exclusivity Redefined, New York, Jan. 17
  9. In today's crowded fashion world, quality beats quantity: Jason Wu
  10. Brands celebrate International Women's Day with events and promotions