American Marketer
 Research, insights and analysis for CMOs, brands and retailers
  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now

Events

There was a void in the market: Muse editor
Bespoke styling services still fill a need for professionals
CFDA looks to strengthen NYFW with shorter schedule

Dunhill, Purdey sponsor London Craft Week to spotlight artisanship
HENRY women have outsize impact on consumer spending
Tapestry gives luxury brands a template for workplace inclusion

Personalization, privacy to play bigger role in luxury evolution
Dior spotlights artisans’ involvement in cruise collection
Bulgari takes SerpentiForm exhibit to Chengdu

BMW returns to Gallery Weekend Berlin in art alliance
Chopard inks racing partnership with Porsche Canada
Gucci-sponsored exhibit puts lens on post-war personalities

Shangri-La Hotels shows support for victims, guests following attack
Madison Avenue galleries to host art open house
Chanel brings Mademoiselle Privé exhibit to Shanghai

How Goldsmiths’ Centre is keeping artisanship alive through education, outreach
Hennessy launches $10M fellowship program to diversify corporate leadership
Zegna explores familial legacies in art exhibition

LVMH, Kering show solidarity with Notre Dame funding
Bulgari brings women’s stories to the big screen
Chinese women driving changes in luxury landscape

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  1. Brands should incentivize consumers to go green
  2. Retailers expanding pickup options, facing staff shortages this holiday season: report
  3. Owning the customer experience in an Amazon-disrupted market
  4. Shifts in retail sales of women’s designer bags
  5. Macy’s trademark decision confirms importance of surveys
  6. Year of the Rooster luxury items: Hit or miss with Chinese consumers?
  7. How luxury is the millennial’s unlikely weapon to fight social inequality
  8. Luxury brands need to change their marketing strategy for India
  9. Green is the new black: Backing the Fashion Pact
  10. How resale, rental and flex payments can put luxury within reach – especially now