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As we are all dealing with the effects of COVID-19 on our lives, I want to share the main highlights of the Coronavirus Aid, Relief and Economic Security (CARES) Act and how to protect yourself and your family.
In the months to come, we will turn the corner on this, most businesses will revive, and the stock market will come back.
A recent lawsuit, filed in Texas and then transferred to New York, pits luxury fashion designer Sophie Theallet against Swedish discount retailer H&M.
What can a brand do to remain relevant during these testing times? How does it maintain mind share to be able to bounce back once this is all behind us?
Content discoverability is the second-most important digital transformation focus of publishers.
U.S. law has made it very difficult to hold online platforms liable for sales of counterfeits.
The Great Depression impelled a “waste not, want not” attitude that dictated consumption patterns for years.
Forty-five chief marketing officers pool their wisdom to help marketers adapt to a virtual business environment and keep their brands running.
All businesses need to immediately invest in quick digital wins and leverage this situation to learn quickly versus pull back and wait.
As the COVID-19 virus spreads and causes economic disruptions and unintended consequences in almost every industry, what marketing programs could you implement with little investment, short time-to-market, and an ability to generate additional revenue?
The city’s economy continues to decline, and people — expats, young native Hong Kong professionals, Chinese nationals — are leaving.
Marketing a new app can be a daunting task. There are the obvious channels such as mobile banners and pay-per-install social ads, but the costs can be prohibitive.
Marketing a new app can be a daunting task. There are the obvious channels such as mobile banners and pay-per-install social ads, but the costs can be prohibitive.
Discussing debt, spending habits, income – in essence, all things money-related – will go a long way toward preventing problems and arguments and unpleasant surprises in the future.
Unease over the virus has the potential to impact purchasing behavior to varying degrees.
Clearly, the next six months will be unlike anything we have seen since 9/11 or the financial crisis of 2008-09.
Does the luxury business follow a business cycle, or is it immune to the twists and turns of the global economy?
With financial markets still in flux and the fourth quarter producing only moderate success at best for many retailers, the retail industry is trying to come to terms with the ways to both provide consumers with a safe shopping experience and achieve their key performance indicators.
Nothing in the business world stands still, and that includes the business of counterfeiting. Luxury goods and fashion companies must continuously evolve their anti-counterfeiting strategies to keep up.
As the coronavirus outbreak continues to develop, now is the time for manufacturers to develop and execute an effective supply chain response plan to mitigate their risk and prepare for how they will address any interruption to either their operations or those of a critical supplier.
As the beauty industry becomes more inclusive and expansive, upscale beauty brands are using the way they handle customer relationships and interactions as a top differentiator.
